Surviving Juicero & Thriving on Sprouts: Doug Evans | Rich Roll Podcast
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A pioneer in the natural foods industry, Doug Evans is an author & serial natural food entrepreneur most known as the founder of Juicero. He was also the co-founder of Organic Avenue, one of the first exclusively plant-based retail chains in the country.
Making his 2nd appearance on the podcast, today we discuss Doug’s new book, ‘The Sprout Book'; the importance of these super nutrient-dense foods for health and food equality; and the lessons he learned from the demise of Juicero.
✌🏼🌱 - Rich
EPISODE 524 AUDIO PODCAST
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Doug Evans
twitter.com/iamdougevans
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THE SPROUT BOOK
thesproutbook.com
FILMED AND EDITED BY BLAKE CURTIS
blakecurtis.net
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Hi I'm Rich Roll. I'm a vegan ultra-endurance athlete, author, podcaster, public speaker & wellness evangelist at large. But mainly I'm a dad of four. If you want to know more, visit my website or check out these two the NY Times articles:
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0:00 - Introduction
2:11 - Protests Against Racial Inequality
10:55 - Doug Evans’ Story with Sprouts
22:59 - Sprout Nutrition
26:00 - The Sprouting Process
34:32 - What Makes Sprouts so Nutrient Dense
38:03 - Health Benefits of Sulforaphane
43:48 - Accessibility of Sprouting
47:33- Benefits for the Gut Microbiome
56:11 - Favorite Sprouts
58:51 - Craziest Thing Doug Has Tried to Sprout
1:02:14 - Community Aspect to Sprouting
1:06:29 - Educating People to Look at Sprouts Differently
1:21:55 - Becoming Unified with Our Diet Choices
1:28:09 - The Downfall of Juicero
1:54:26 - Silicon Valley Business Culture
2:00:25 - Rebuilding After Failure
2:10:51 - Final Thoughts
#richroll #sprouting #juicero
