We need to talk about the demise of veganism.
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TODAY'S VIDEO:
In today's video, I explore the narrative that the vegan bubble has burst by looking at how the discussion around plant-based alternatives has changed so dramatically and what has led to the sales of certain plant-based foods falling in the past couple of years.
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SOURCES:
Who is Rick Berman? - sourcewatch.org/index.php?titl...
Center for Consumer Freedom bacon advert - consumerfreedom.com/2019/09/ad...
Spelling bee advert - youtu.be/zTtI4Vexw4k
University of Bath review in 2022 that examined 43 studies into the health and environmental impacts of plant-based meat alternatives - sciencedirect.com/science/arti...
Plant-based alternatives increase microbiome health compared to their meat counterparts - ncbi.nlm.nih.gov/pmc/articles/...
Analysis of 207 plant-based alternative products and 226 animal products in the UK - mdpi.com/2072-6643/13/12/4225
UK’s meat consumption is at its lowest levels since records began - theguardian.com/environment/20...
“The vegan bubble hasn’t burst – it’s just maturing.” - theguardian.com/business/2023/...
1.1 million more vegans in the UK in 2023 - finder.com/uk/stats-facts/uk-d...
